Packaging Design

Packaging Design

Packaging Design Fundamentals is a holistic, theory-based course that address contemporary design fundamentals. The course is broken into three major categories :

• Human Design Factors
• Graphic and Structural Design Theory
• Applied Packaging Design

Below outlines the lectures for the course :

• Human Perception
• Human Cognition
• Fashion and Appeal
• Design Decisions
• Consumer Profiling
• Branding and Marketing
• Space, Shapes and Unity
• Color
• Typography
• Symbols and Pattern
• Photo Theory
• Sustainability
• Ergonomics and Usability